For Immediate Release 2-15-2012
Contact: Mark Eller
IMBA Communications Director
markeller [at] imba [dot] com
IMBA is excited to announce a new corporate member and "above and beyond" sponsorship with Life Time Fitness. The partnership includes a donation to IMBA's trail building and advocacy work from every Leadville 100 race entry lottery. The growing portfolio of Life Time Fitness mountain bike events
is impressive. The entire IMBA network is encouraged to come out and race or support these events by volunteering
Life Time Fitness announced recently the qualifying events for riders interested in participating in the 2012 Leadville Trail 100 (LT100). Registration is officially open for the Leadville Race Series qualifiers.